Certified Angus Group Pty Ltd (formerly known as Certified Australian Angus Beef Pty Ltd) was incorporated in Victoria on 4th July 1996, and is a company wholly owned by the members of Angus Australia.
The Company was established as a customer focused organisation to promote the sale of Angus beef produced in Australia by Australian Angus farmers, with the corporate objectives being:-
- To provide people who enjoy eating beef with a meal which consistently meets their expectations.
- To produce, under strict quality control procedures, a high quality beef product guaranteed to be tasty, juicy, and tender.
- To increase the market demand for registered Angus Bulls (Herd Book and APR)
- To increase the market demand for Angus females and their progeny.
- To generate funds for the promotion of Angus products and the Angus breed.
Certified Angus Group Pty Limited has three core business streams;
- Certified Australian Angus Beef Brand,
- Angus Pure and Natural Beef Brand, and
- Angus Breed Verification services.
Certified Angus Group Pty. Ltd. owns the Brands and associated Trade Marks, and other intellectual property associated with the brands Certified Australian Angus Beef ® and Angus Pure ® processed in Australia for both domestic and international markets. Certified Angus Group Pty. Ltd. owns the associated trademarks for Angus Breed Verification services.
To achieve its objectives the company has developed production pathways to produce superior beef to strict specifications per brand and through breed verification that ensures both the highest quality, and food safety. Production and marketing policies also ensure that Brand, and Product Integrity, as well as Trade Mark compliance are maintained, and all technical, and other information, is captured for the benefit of all stakeholders.
Whilst wholly owned by the members of The Angus Society of Australia Limited, Certified Angus Group Pty Ltd has its own independent board of Directors selected for their unique skills base.
PO Box 9
Illabo NSW 2590
M: 0428 245 468
The Company Secretary
Mr. GJ McCluskey
P: + 61 3 9836 2499
Fax : + 61 3 9836 9366
Locked Bag 11
P: +61 2 67 734600